Happy New Year - Shop 40% Off Clearance and 25% Off Stock Items - T's & C's Apply

Happy New Year - Shop 40% Off Clearance and
25% Off Stock Items - T's & C's Apply


Diamond Heaven’s story began back in 2004. Our mission; to provide the best service, value for money and an unbeatable range of fine jewellery to customers across the UK. Over 15 years later, this is still at the heart of every purchase made at Diamond Heaven.

From beginning with online retail all those years ago, to now having locations across the UK, we’ve come a long way from our humble beginnings.

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Our jewellery is created in the historic Birmingham and London Jewellery Quarters, offering a selection of metals such as Platinum, 18kt white, yellow and rose gold. All our jewellery is full inspected and hallmarked by the Birmingham Assay Office.

Every diamond is hand-picked, assessed and independently certified. Diamonds come in a variety of shapes, so we have ensured that there is a comprehensive range of cuts to choose from. Whether you want to go for a classic Round Brilliant Cut, or a vintage Cushion Cut Diamond, we have it covered. Diamond Heaven buy diamonds from a modest 0.05ct up to an astounding 6.00ct, so whatever you require, we will find it.

Once your ring is cast and a diamond selected, it will then pass on to some of the most skilled craftsmen in the country. With over 50 years of experience, they will ensure that every delicate detail is double checked.

Finally, each piece of jewellery passes through our rigorous quality assessment system to make sure it reaches our customers in an impeccable condition. It is then placed into our custom-made ring boxes and presentation cases to add the final ‘wow’ factor.

We want our customers to feel secure when purchasing from us.
To prove our commitment to the jewellery retail industry, we are members of the British Jewellers’ Association, Trusted Shops and are also an Assay Assured Retailer.


Our jewellery range has been established through years of research into the jewellery retail market. We add new and exciting designs on a regular basis, each handcrafted by our expert workshops.

Every individual piece of jewellery can be customised to your specifications, whether it is the metal or the diamond quality, the choice is yours.

We take great pride in producing high quality jewellery not only to our customers in the UK, but across the world.

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Our Diamond consultants are always on hand to answer any queries you may have at any point during your purchase.

They will guide you throughout your purchase and keep you informed on how our order is progressing. You can also speak to us via email or telephone throughout your order for peace of mind throughout production.

Our consultants are specialists in helping you find that perfect piece of jewellery within your budget, if you have one in mind please let us know so that we can show you the best pieces possible.

Owing to our strong buying power, we keep our prices reasonable whilst only ensuring the highest quality diamond jewellery. With thousands of happy customers, you can feel confident in trusting us to produce your special piece of jewellery.


Finding that special diamond ring can take some time, and there is a lot to consider throughout the buying stage.

In the rare event you can’t find something you like, we are happy to offer a bespoke service to our Diamond Heaven customers.

With our help we can design your very own one-of-a-kind piece of diamond jewellery. For more information, please visit our bespoke page.

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We strongly believe in providing all of our customers with conflict free diamonds. All of our diamonds are purchased from companies who are members of the Kimberly process and ensure all our diamond suppliers do not sell blood diamonds.

The Kimberly Process is an international diamond certification scheme which was established in 2003 to stop the trade of conflict diamonds. The aim of the process is to prevent conflict diamonds from entering the diamond market, thereby suppressing violence and corruption caused by the diamond trade.

Under the system, all rough diamonds must have a certificate that guarantees that the diamonds are from legitimate sources and not from a conflict zone. The Kimberly Process requires governments, companies, and individuals to provide a guarantee that the diamonds are trade-free.


We want to leave a legacy and make a difference to the world. That’s why since our beginnings in 2004, we’ve been committed to donating to charities close to our hearts. We like to think with our charity work, we can make the world a better place to be.

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Your experience is important to us, so we’ve created comfortable, welcoming boutiques in major cities across the UK.

Our specialists are also happy to give video appointments via facetime and whatsapp.

Select a store below to see more information and make appointments